Article

Stellantis: Digital Me — Employee Portal Transformation

Client: Stellantis | Partner: NewRocket | Platform: ServiceNow Employee Center (AI-enabled)

Scale: 230,000+ employees globally

Overview

At Stellantis, scale is both a strength and a challenge. With more than 230,000 employees spanning countries, cultures, roles, and time zones, finding the right information and taking action had become increasingly fragmented across tools and portals.

Together, Stellantis and NewRocket partnered to design and deliver Digital Me, a unified employee center built to turn complexity into clarity. Digital Me provides a single starting point for knowledge, services, approvals, and support, while feeling personal, intuitive, and scalable for a global workforce.

Digital Me was recognized as ServiceNow's Portal of the Year: Best Overall Winner. It represents what's possible when employee experience is designed with the same rigor as a world-class product.

The Challenge

Stellantis employees didn't want more tools, they wanted clear answers and a simple path forward. Before Digital Me, those answers lived across disconnected systems, increasing effort for employees and operational friction for the business.

The Approach

Stellantis didn’t start with features or technology, they started by listening. Through interviews, cross-regional collaboration, and iterative usability testing, the team co-created an experience centered on real employee needs.

Governance was embedded early to ensure the platform could scale without losing consistency — a critical requirement for an organization of Stellantis’ size.

The Solution: Digital Me

Digital Me serves as Stellantis’ employee center and portal of action. It delivers a personalized landing experience with requests, approvals, and next actions, supported by AI-assisted search and a virtual agent that helps employees get answers quickly.

For moments that matter, from compensation to sourcing requests, Digital Me provides guided, clear experiences that build confidence and reduce unnecessary tickets and handoffs.

Results & Impact

Digital Me continues to evolve based on employee feedback and data-driven insights.

Key results include: 79% System Usability Score (SUS); approximately 30,000 employee sessions per month; and an estimated 50% reduction in support tickets within weeks of go-live.

Client Perspective

“Am I getting the right information faster? Is it taking me to the next step? That’s the key — search, get an answer, and move on.” — Dean Gibbins, Senior Program Manager, Stellantis

Looking Ahead

Digital Me is more than a portal, it’s a transformation in how Stellantis empowers its people every day. By combining thoughtful experience design, strong governance, and responsible AI, Stellantis and NewRocket continue to evolve an employee experience built for both scale and simplicity.

Evolving Employee Experiences

Winning Portal of the Year is a milestone, but for NewRocket it reflects something bigger, what happens when employee experience design, ServiceNow expertise, and responsible AI come together at scale. Digital Me is proof that a portal built the right way becomes the foundation for everything that follows.

For organizations ready to take that next step, we have two ways to bring AI into the experience employees already use. Activate AIx gets Moveworks running on your existing portal right away, no migration required, connecting one department and establishing the AI foundation to grow from. Launch AIx goes further, pairing ServiceNow's Employee Slate with a fully configured AI layer so that when an employee asks a question, they get a resolution, not a search result. Both start with an UX Strategy Assessment to ensure the right approach is taken for your specific use case.

Contact us if you’d like to learn more.

Stellantis: Digital Me — Employee Portal Transformation

Knowledge Wrap Video

The event provided a vibrant platform for reconnecting with peers, delving into AI transformation, and driving innovation with purpose. Read on to discover how NewRocket made its mark at Knowledge 2024.

What We Learned

From recent insights gathered, we learned that ServiceNow customers are increasingly receptive to adopting AI solutions and ServiceNow has the tools to embrace that head on. However, there's a gap in AI use-cases for more mature users, highlighting the need for a creative approach to accommodate their business needs.

In navigating AI adoption, organizations are challenged to find the delicate balance between embracing innovation and avoiding dependency on emerging technologies. Advisory consulting and trusted guidance beyond initial queries spark interest, particularly around AI's impact on operations. Read our AI blog series to learn more about our approach.

Excitement around GenAI is apparent, with most users eager to explore its potential benefits and invest in quick wins. Notably, advanced use cases like process mining are gaining traction. Key solution themes include interest in native mobile applications, Employee Center migration, and the urgent need for enhanced data capabilities.

Recognitions and Awards

ServiceNow Americas Employee Workflow Partner of the Year

The ServiceNow Americas Employee Workflow Partner of the Year award celebrates Partners' exceptional efforts in enhancing employee experiences through innovative collaborations and technology solutions. Learn More.

UK Public Sector Partner of the Year Award

The ServiceNow UK Public Sector Partner of the Year underscores  Partners' dedication to driving digital transformation and delivering exceptional outcomes for public sector organizations in the UK.

ServiceNow.org Partnership for Good Grant

The ServiceNow.org Partnership for Good Grant highlights Partners' commitment to leveraging technology for social impact and driving positive change in communities around the world. Learn More.

Top 10 Finalist for ServiceNow Best Employee Portal of the Year

ServiceNow's Best Employee Portal of the Year award recognizing Partners' dedication to creating innovative solutions that empower employees and enhance workplace experiences. Learn More.

NewRocket Booth

At ServiceNow's Knowledge 24 event, we connected with 350+ attendees at our booth, showcasing how NewRocket supports organizations on their ServiceNow journey. AI emerged as a key topic, reflecting the growing interest in its potential across businesses. Our strategic advisory approach, FlightPath, aligns technology with business objectives, drawing on our expertise in customer, employee, technology, and security transformation. Plus, we captivated attendees by transforming them into astronauts using AI. See the photo booth results here!

Workshops and Speaking Sessions

Beyond Personas: Developing Holistic Frameworks to Personalize User Solutions

Industry innovation: Consilio’s Transformation Journey on ServiceNow

Dive Into Prototyping to Accelerate Validation With Design Libraries

Make Better Business Decisions by Integrating Risk and Compliance

Participating in ServiceNow's Knowledge sessions and workshops this year was truly enriching. Interacting with customers and partners provided invaluable insights into the future state of ServiceNow and allowed us to have in-depth discussions on how we can collectively offer better experiences across various facets of the platform. From exploring advanced AI integrations to optimizing workflow processes, the conversations were not only enlightening but also inspiring, fueling our commitment to innovation and excellence in the ServiceNow ecosystem. We can't wait to see you next year!

NewRocket Party

Our poolside event at the Capri restaurant in Las Vegas provided a refreshing break from the conference hustle, allowing us to unwind and connect with friends, colleagues, partners, and customers in the cool open air. As the night progressed, we loved creating unforgettable memories and strengthening our bonds within the ServiceNow community.

Knowledge 2025 Wrapped: AI, Recognition, and Real Connections

The energy at Knowledge 2025 was undeniable—from the packed keynotes and buzzing expo floor to the meaningful conversations that happened across every corner of the event. This year’s theme was clear: AI + Data + Workflows aren’t just buzzwords—they’re reshaping how organizations operate, and fast.

Knowledge Wrap Video

What We Learned

AI dominated the discussion, but the bigger story was what customers are asking for. Many voiced a common concern: how do we keep up with the rapid pace of platform changes and truly realize ROI? Customers aren’t just looking for tools—they’re looking for trusted partners who can help them make sense of what’s possible, guide adoption, and build strategies that align to real outcomes.

That’s where NewRocket steps in. Our latest AI offerings are designed to help organizations not just implement ServiceNow’s latest innovations, but consume them—connecting platform intelligence to business value.

We also hosted two well-attended sessions that brought these ideas to life:

  • Mastering AI Adoption explored how to use FlightPath.AI to assess readiness, target high-value use cases, and scale AI with strategy and confidence
  • AI & Automation for Security, Risk, and Compliance delivered actionable strategies for breaking down silos and building a unified, real-time risk posture using automation and AI.

These conversations reinforced the urgent need for cross-functional alignment and thoughtful execution as AI continues to reshape the enterprise landscape.

Strategic Alignment with ServiceNow

During the week, our team had the opportunity to meet with Erica Volini, EVP of Worldwide Industries, Partners, and GTM at ServiceNow, along with Nick Fabbri, Sr. Manager of Global Partnerships & Channels. We walked them through our FlightPath.AI framework and Now Assist Pilot offer—both of which were recognized as directly addressing market needs. They expressed strong interest in how we’re enabling customers to kick-start AI adoption with structured, outcome-driven support. We’ll continue to collaborate closely in the coming months to track the progress and impact of these efforts.

Customer Recognition

One of our favorite moments this year was watching our customers shine. From financial institutions to global manufacturers, their stories of transformation and innovation took center stage in multiple Knowledge sessions. We’re especially grateful to those who went one step further and recorded customer testimonials with us onsite—proof of the strong relationships we’ve built together and the results we’re proud to share.

Award-Winning Experience

We’re thrilled to share that NewRocket-designed portals earned major recognition this year:

  • 🥇 Danone won 1st place for Best Overall Employee Portal
  • 🥉 Xerox earned 3rd for Best HR (Single Departmental) Portal
  • 🚀 Our own NewRocket Portal was named a Top 3 Partner Internal Portal

These awards highlight our commitment to crafting human-centered, high-impact experiences across industries.

Booth Conversations & Customer Connections

With over 290 customer interactions and 40+ meetings held onsite, the interest in strategic, outcomes-based ServiceNow partnership has never been stronger. Across industries, one theme echoed loud and clear: organizations want more than just implementation—they want a partner who can lead with strategy, help define roadmaps, and unlock the value of AI and automation.

A Night to Remember

We closed out Wednesday evening the best way we know how—poolside at CAPRI. This year’s party drew over 530 attendees and was once again praised for creating a space where meaningful conversations and celebration can coexist. If you joined us, thank you for being part of what has become a highlight of the week.

We left Las Vegas energized, inspired, and ready to keep helping our customers make the most of their ServiceNow investment. Until next year—let’s keep building what’s next.