Planning for the unexpected with business continuity management

From the ServiceNow blog read the original article on the ServiceNow blog here

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As a major retailer with more than 1,700 outlets, Canadian Tire needs robust business processes that continue to operate seamlessly when adverse events strike. Although the company had disaster recovery plans in IT and an established business impact analysis discipline in its business units, these processes ran on Microsoft Excel, Word, and emails—and weren’t connected.

To break down these silos and drive automation, Canadian Tire needed a unified platform that would bring everything together. The retailer had already invested in ServiceNow for IT Service Management and had a mature configuration management database (CMDB), so ServiceNow seemed like a logical choice for business continuity management.

“What I loved about ServiceNow from the beginning is its ability to connect the dots,” notes Travis West, business resiliency manager at Canadian Tire. “You really get out of it what you put in. The more processes you have in ServiceNow, the more those dots are connected.”

Strengthening IT disaster recovery


With extremely tight implementation deadlines, Canadian Tire worked with NewRocket, a ServiceNow Elite Partner, to successfully roll out ServiceNow for IT disaster recovery.

Applications are now linked to underlying infrastructure. Because these linkages are built on an existing and mature CMDB, they’re up to date and accurate, helping to ensure IT disaster recovery plans continuously track evolving infrastructure.

In addition to providing efficiencies through automation, such as automated approvals, the unified platform for processes and data simplifies key aspects of disaster recovery, including instant access to data for audits—no more hunting for data locked away in spreadsheets.

Connecting disaster recovery and business impact


Canadian Tire plans to build on its IT disaster recovery success to bring business impact analysis into ServiceNow. The retailer anticipates this will deliver additional benefits to other business units and allow IT disaster recovery to roll up seamlessly into broader business continuity plans. In essence, this will create a common language across IT and business units.

IT can’t operate in isolation, West stresses. To prioritize IT’s resilience investment and ensure application recovery objectives meet business needs, the department must know how applications support key business functions. Gaining a holistic business view with ServiceNow can empower IT to make better decisions—such as identifying when multiple business functions use an application.

Paying it forward: 3 lessons learned


Insights can be gleaned from any transformation journey. In elevating business continuity management, Canadian Tire discovered three key takeaways for any organization considering a similar undertaking:

  1. Establish clear business objectives and support. Business continuity management is more than a technology implementation project. Define your business objectives and use them as your North Star for everything you do. Work with business stakeholders to identify and agree on these objectives and find quick wins where you can deliver business value. Getting executive sponsorship is a key enabler for this.
  2. Prioritize organizational change management, especially when engaging the business. Many IT organizations are familiar with ServiceNow, but that doesn’t mean business teams are. Take time to ensure business stakeholders know what’s in it for them and how the transition will affect their processes and people. Above all, be empathetic. Recognize this is a cultural change and you need people on board to drive adoption.
  3. Identify and address data misalignments early on. Good data is essential for business continuity management. Even if you have a healthy, mature CMDB, you’ll likely need more data. For instance, you may have a comprehensive record of your applications and infrastructure, but you’ll still need to add information about your business processes. By identifying these misalignments and gaps early, Canadian Tire was able to engage in meaningful conversations about change.

Find out more about how ServiceNow Business Continuity Management can help your organization plan for and recover from disasters effectively.


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Planning for the unexpected with business continuity management

From the ServiceNow blog read the original article on the ServiceNow blog here

Knowledge Wrap Video

The event provided a vibrant platform for reconnecting with peers, delving into AI transformation, and driving innovation with purpose. Read on to discover how NewRocket made its mark at Knowledge 2024.

What We Learned

From recent insights gathered, we learned that ServiceNow customers are increasingly receptive to adopting AI solutions and ServiceNow has the tools to embrace that head on. However, there's a gap in AI use-cases for more mature users, highlighting the need for a creative approach to accommodate their business needs.

In navigating AI adoption, organizations are challenged to find the delicate balance between embracing innovation and avoiding dependency on emerging technologies. Advisory consulting and trusted guidance beyond initial queries spark interest, particularly around AI's impact on operations. Read our AI blog series to learn more about our approach.

Excitement around GenAI is apparent, with most users eager to explore its potential benefits and invest in quick wins. Notably, advanced use cases like process mining are gaining traction. Key solution themes include interest in native mobile applications, Employee Center migration, and the urgent need for enhanced data capabilities.

Recognitions and Awards

ServiceNow Americas Employee Workflow Partner of the Year

The ServiceNow Americas Employee Workflow Partner of the Year award celebrates Partners' exceptional efforts in enhancing employee experiences through innovative collaborations and technology solutions. Learn More.

UK Public Sector Partner of the Year Award

The ServiceNow UK Public Sector Partner of the Year underscores  Partners' dedication to driving digital transformation and delivering exceptional outcomes for public sector organizations in the UK.

ServiceNow.org Partnership for Good Grant

The ServiceNow.org Partnership for Good Grant highlights Partners' commitment to leveraging technology for social impact and driving positive change in communities around the world. Learn More.

Top 10 Finalist for ServiceNow Best Employee Portal of the Year

ServiceNow's Best Employee Portal of the Year award recognizing Partners' dedication to creating innovative solutions that empower employees and enhance workplace experiences. Learn More.

NewRocket Booth

At ServiceNow's Knowledge 24 event, we connected with 350+ attendees at our booth, showcasing how NewRocket supports organizations on their ServiceNow journey. AI emerged as a key topic, reflecting the growing interest in its potential across businesses. Our strategic advisory approach, FlightPath, aligns technology with business objectives, drawing on our expertise in customer, employee, technology, and security transformation. Plus, we captivated attendees by transforming them into astronauts using AI. See the photo booth results here!

Workshops and Speaking Sessions

Beyond Personas: Developing Holistic Frameworks to Personalize User Solutions

Industry innovation: Consilio’s Transformation Journey on ServiceNow

Dive Into Prototyping to Accelerate Validation With Design Libraries

Make Better Business Decisions by Integrating Risk and Compliance

Participating in ServiceNow's Knowledge sessions and workshops this year was truly enriching. Interacting with customers and partners provided invaluable insights into the future state of ServiceNow and allowed us to have in-depth discussions on how we can collectively offer better experiences across various facets of the platform. From exploring advanced AI integrations to optimizing workflow processes, the conversations were not only enlightening but also inspiring, fueling our commitment to innovation and excellence in the ServiceNow ecosystem. We can't wait to see you next year!

NewRocket Party

Our poolside event at the Capri restaurant in Las Vegas provided a refreshing break from the conference hustle, allowing us to unwind and connect with friends, colleagues, partners, and customers in the cool open air. As the night progressed, we loved creating unforgettable memories and strengthening our bonds within the ServiceNow community.

Knowledge 2025 Wrapped: AI, Recognition, and Real Connections

The energy at Knowledge 2025 was undeniable—from the packed keynotes and buzzing expo floor to the meaningful conversations that happened across every corner of the event. This year’s theme was clear: AI + Data + Workflows aren’t just buzzwords—they’re reshaping how organizations operate, and fast.

Knowledge Wrap Video

What We Learned

AI dominated the discussion, but the bigger story was what customers are asking for. Many voiced a common concern: how do we keep up with the rapid pace of platform changes and truly realize ROI? Customers aren’t just looking for tools—they’re looking for trusted partners who can help them make sense of what’s possible, guide adoption, and build strategies that align to real outcomes.

That’s where NewRocket steps in. Our latest AI offerings are designed to help organizations not just implement ServiceNow’s latest innovations, but consume them—connecting platform intelligence to business value.

We also hosted two well-attended sessions that brought these ideas to life:

  • Mastering AI Adoption explored how to use FlightPath.AI to assess readiness, target high-value use cases, and scale AI with strategy and confidence
  • AI & Automation for Security, Risk, and Compliance delivered actionable strategies for breaking down silos and building a unified, real-time risk posture using automation and AI.

These conversations reinforced the urgent need for cross-functional alignment and thoughtful execution as AI continues to reshape the enterprise landscape.

Strategic Alignment with ServiceNow

During the week, our team had the opportunity to meet with Erica Volini, EVP of Worldwide Industries, Partners, and GTM at ServiceNow, along with Nick Fabbri, Sr. Manager of Global Partnerships & Channels. We walked them through our FlightPath.AI framework and Now Assist Pilot offer—both of which were recognized as directly addressing market needs. They expressed strong interest in how we’re enabling customers to kick-start AI adoption with structured, outcome-driven support. We’ll continue to collaborate closely in the coming months to track the progress and impact of these efforts.

Customer Recognition

One of our favorite moments this year was watching our customers shine. From financial institutions to global manufacturers, their stories of transformation and innovation took center stage in multiple Knowledge sessions. We’re especially grateful to those who went one step further and recorded customer testimonials with us onsite—proof of the strong relationships we’ve built together and the results we’re proud to share.

Award-Winning Experience

We’re thrilled to share that NewRocket-designed portals earned major recognition this year:

  • 🥇 Danone won 1st place for Best Overall Employee Portal
  • 🥉 Xerox earned 3rd for Best HR (Single Departmental) Portal
  • 🚀 Our own NewRocket Portal was named a Top 3 Partner Internal Portal

These awards highlight our commitment to crafting human-centered, high-impact experiences across industries.

Booth Conversations & Customer Connections

With over 290 customer interactions and 40+ meetings held onsite, the interest in strategic, outcomes-based ServiceNow partnership has never been stronger. Across industries, one theme echoed loud and clear: organizations want more than just implementation—they want a partner who can lead with strategy, help define roadmaps, and unlock the value of AI and automation.

A Night to Remember

We closed out Wednesday evening the best way we know how—poolside at CAPRI. This year’s party drew over 530 attendees and was once again praised for creating a space where meaningful conversations and celebration can coexist. If you joined us, thank you for being part of what has become a highlight of the week.

We left Las Vegas energized, inspired, and ready to keep helping our customers make the most of their ServiceNow investment. Until next year—let’s keep building what’s next.